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DTSTART;TZID=UTC:20260324T160000
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SUMMARY:Masterclass on Where Are the Fathers? Designing Content that Promotes Fathers’ Engagement in Early Childhood Programs
DESCRIPTION:Early childhood programs increasingly recognize the importance of engaging fathers in caregiving and early learning. However\, designing effective father-focused content requires a systematic and research-driven approach. \nThis masterclass will walk participants through the Sesame Workshop’s content development cycle used in the Daddy Cool Program to design content to promote fathers engagement in early childhood development. The session will the entire process of content creation that resonates with fathers and supports positive parenting practices. Participants will gain insights into how evidence-based design and storytelling can be used to create impactful\, culturally relevant content that encourages fathers to actively participate in their children’s early development. \nParticipants will learn: \n\nKey elements and steps to design content \nHow to translate research insights into a clear educational framework for behaviour change\nHow to transform research into engaging narratives and content\nThe process of developing father-focused programmatic content that resonates with the target audience\nPractical lessons from implementing the Daddy Cool Program\n  \nThis masterclass will be valuable for: \n\nEarly Childhood Development (ECD) practitioners and program designers working on parenting\, caregiver engagement\, and early learning initiatives\nNGOs and development organizations implementing family strengthening\, gender\, or child development programs\nGovernment officials and practitioners working in ICDS\, health\, education\, and community development systems\nBehaviour Change Communication (BCC/SBC) specialists designing social and parenting campaigns\nResearchers and policy professionals focusing on parenting\, gender norms\, and early childhood development\nCSR teams and foundations supporting programs related to parenting\, caregiving\, and child wellbeing\nCurriculum and content developers creating educational materials for parents and caregivers
URL:https://bachpanmanao.org/events/masterclass-on-where-are-the-fathers-designing-content-that-promotes-fathers-engagement-in-early-childhood-programs/
LOCATION:Online
CATEGORIES:Online
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